Digital Marketing Intern – Summer 2012
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-Communicated with street team members to arrange promotional efforts at artists’ shows nationwide
-Collaborated with other interns to develop innovative and engaging online contests and giveaways
-Developed promotional missions for street team members to complete using Fancorps software
-Compiled weekly social media reports for the label’s roster of alternative and pop-rock artists
-Developed and published content on all online properties for the artists and record label
-Fulfilled and packaged orders for the label’s web store of artist merchandise and music
-Organized mailings of promotional materials and rewards to all street team members
-Reviewed and organized demo submissions into a weekly report for staff members
-Oversaw the label’s street team composed of over 2,000 fans worldwide